burrp.com Launches Online TV Guide

burrp.com has launched burrp!TV, an online television guide that offers a comprehensive view of what is playing across TV channels in India. burrp!TV will be an extension to the portal's existing offering that currently comprises of local lifestyle listings.

burrp!TV will have features like Search, Time Travel, SMS Alerts, Movie Explorer and will be WAP enabled.

Search is the ability to search television listings for show names, character names, channel or genre, while Time Travel will allow users to view channel schedules 14 days ahead of time. Users can set SMS reminders before a show is about to commence with SMS Alerts and can use the Movie Explorer browser for movies playing across all television channels. Users will also be able to access burrp!TV on their mobile phones through GPRS.

Deap Ubhi, co-founder and CEO, burrp.com said, "Television is an exploding medium in India but surprisingly there are not enough structured offerings in this space. As the Indian audiences grow wider and more diverse, the TV space will respond with more expansive content, creating a greater need to structure information and filter out the noise. That's where burrp!TV comes in the picture, continually helping users to make informed decisions."

The company has roped in media networks such as Star, Sony, Zee and Discovery as well as other independent channels such as Zoom to support the platform with schedules and content.

Currently the portal displays schedules of 14 television channels. The company is in talks with all major national as well as regional channels and aims to tie-up all major Indian television channels by this year.