LG Electronics has announced the India launch of LG Shine, the latest handset in its Black Label series of mobile phones.

LG Shine will be available both in a slider phone and bar phone version.

"2007 is the year to Shine with Style," said Bo H. (Bo-Hwan) Choi, LG Mobile Communications' Vice President of Asia, Middle East, and Africa. "The Indian market is one of our key markets, as it has the potential to grow at double digit rates annually. We are confident that this year we will have an even stronger presence in the market with our premium fashionable and advanced handsets and clear focus on stylish handsets, such as LG Shine. This launch signifies our commitment to be a leading mobile company."

The slim( 13.8mm Shine Slider and 9.9mm Shine bar) phone features a 2 megapixel auto focus camera by Schneider Kreuznach and expandable memory (Micro SD card). Access to the menu system is by a multi-function scroll key. Shine is also equipped with a media player with multi-codec support (MP3, WAV and ACC++) and real spectrum display. It supports GPRS and EDGE network compatibility, Bluetooth and USB connectivity and the all this controlled by a Multi Function Scroll Key.

LG Shine slider phone is available for Rs. 15999 and bar phone is available for Rs 8999.